Pre-Launch Album Promotions Also Prove to Successfully Draw Listeners at
Nightclubs and Bars
NEW YORK, May 15 -- Ladies are indeed first (and second,
and third) on the Ecast BarPulse(TM) for April.
Last month, women dominated the Ecast BarPulse. Four female artists --
Mariah Carey, Madonna, Leona Lewis and Trina -- held eight of the top 10
spots. Meanwhile, James Otto -- an Ecast-featured country artist whose
album "Sunset Man" was pre-released on the Ecast network April first, one
week before it hit stores -- found his way to the number four slot,
illustrating the promotional power of Ecast as a launch vehicle for
emerging talent.
Ecast BarPulse ranks plays of new music on the Ecast broadband media
network, located in over 10,000 bars and nightclubs across the country.
Adding more than 1,000 songs each week, Ecast keeps its finger on the pulse
of U.S. nightlife and then issues a monthly ranking of the most popular new
song plays, nationwide.
April 2008 Ecast BarPulse
Courtesy: Ecast, Inc.
Rank Track Artist Album Label
1 Touch My Body Mariah Carey E=MC2 Island
2 4 Minutes
(ft. Justin Timberlake
And Timbaland) Madonna Hard Candy Warner Bros.
3 Bleeding Love Leona Lewis Spirit Syco Music/
J Records
4 Just Got Started
Lovin' You James Otto Sunset Man Warner Bros.
5 Single Again Trina Still Da
Baddest Slip and Slide
6 Lolli Lolli
(Pop That Body)
(ft. Project Pat,
Young D and
Superpower) Three 6 Mafia Lolli Lolli
(Pop That Body) Columbia
7 Candy Shop Madonna Hard Candy Warner Bros.
8 Beat Goes On
(Featuring Kanye West) Madonna Hard Candy Warner Bros.
9 Give It 2 Me Madonna Hard Candy Warner Bros.
10 Bye Bye Mariah Carey E=MC2 Island
"The standout among the top 10 is Lolli Lolli, which Ecast promoted in
one of our playlists. Fans responded, giving the song significant play
before it even had a chance to receive much exposure on the radio," said
Lisa Tiver, senior vice president business affairs, Ecast. "Alternative
listening vehicles like the Ecast network offer the choice and diversity
that today's listening audiences crave whether they are in home or out in a
social environment."
About Ecast
Ecast operates the largest broadband touchscreen media network in the
United States, providing digital music to over 10,000 bars and nightclubs
across the country. The unique touchscreen music service allows locations
to put the power of choice where it should be: with the consumer. Utilizing
the speed and scalability of broadband, Ecast delivers music, advertising
and other forms of entertainment to the young-adults most responsible for
affecting purchasing decisions and consumer trends. Ecast is changing the
way people listen to music in public places and revolutionizing out-of-home
advertising. Ecast's investment partners include Crosslink Capital, DCM, El
Dorado Ventures, Focus Ventures and Mobius Venture Capital. For more
information, please visit http://www.ecastnetwork.com.
BarPulse is a trademark of Ecast, Inc. All other trade names are the
property of their respective owners.
This release is available on the KCSA Strategic Communications site at
http://www.kcsa.com.
CONTACT INFO:
Rob Manfredo/Charlotte Maumus
KCSA Strategic Communications
(212) 896-1213 / (212) 896-1269
rmanfredo@kcsa.com / cmaumus@kcsa.com
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